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Offering a Customer a Gift Cards to Reviews

Reviews on Amazon are important. They play a huge role in how production rankings are determined. Consistently getting good reviews on your products will ensure that Amazon ranks your products college on search effect pages, and recommend your products to customers more than often. The easiest way to get good reviews on amazon is by providing your customers with an exceptional product, but some sellers make up one's mind to go with a chip of an underhanded approach.

Some sellers like to include "Amazon gift cards" with the items you purchase. Although these gift cards look legit, a closer inspection will reveal that they actually offer a discount through a 3rd-party service in exchange for a good review. For some, this might seem like a good opportunity to get a disbelieve on purchased goods, but is this even legal?

Are Amazon Gift Cards In Substitution For Reviews Allowed?

The Amazon terms of service explicitly forbids Incentivized reviews. If Amazon detects that your seller business relationship has been compensating customer accounts in commutation for reviews, you hazard getting your business relationship suspended or banned birthday. This goes for whatsoever third party that you may be associated with, so don't recall you tin can get around it past offering discounts through a tertiary-political party service.

If you are an Amazon client, you could have your review privileges revoked for accepting a souvenir carte du jour in substitution for a review as well.

If you take a look at Amazon'south community guidelines, you will see that it isn't just gift cards that are forbidden. At that place are a wide range of bannable offenses, including:

  • Selling prohibited items
  • Operating multiple seller accounts
  • Having friends or family members go out positive reviews on your page
  • Making a customer account to leave reviews on your ain items
  • Inaccurate listings
  • Leaving negative reviews on competitor's pages

And so the curt respond is no. It is not allowed to give gift cards in exchange for positive reviews. Some sellers effort to get effectually this rule by including the fake souvenir cards with the items they ship to you.

Since the physical menu is not an electronic communication through amazon, this blazon of matter is harder to detect, but Amazon can nevertheless append or ban your seller business relationship if they call back you're upwardly to something.

If you want to learn more than almost Amazon'south policies in regards to reviews and gift cars, proceed reading…

Amazon Gift Cards In Exchange For Reviews

Tin You Give A Souvenir Card For An Amazon Review?

If you're operating every bit a seller on Amazon.com, and you lot want to get proficient reviews speedily, it might seem like a good idea to offer people discounts or other services in exchange for reviews.

Typically, this takes the class of an official-looking "Amazon gift card" which is actually a link to a third-political party service where the client can get a disbelieve if they ostend their review through Amazon.

Although some sellers get away with doing this, it is a bannable offence, so it'due south definitely risky if you don't desire to get suspended or banned. Even still, Amazon has trouble keeping up with the more than insidious repeat-offenders, then it'southward impossible to guarantee that a review on an Amazon product was not paid for or compensated by the seller.

Tin You lot Make it Trouble For Amazon Reviews?

Amazon'due south community guidelines and terms-of-service say that paying for a review is confronting the rules, but can you actually go in trouble for leaving an incentivized review? If you lot social club an item from a seller on Amazon, and you notice ane of these "amazon souvenir cards" offering you lot a disbelieve or other compensation, it can exist tempting to merely get forth with it.

After all, Amazon is concerned with sellers buying reviews, correct? Can a customer writing a review arrive trouble as well?

Unfortunately, yeah. If Amazon finds that a seller has been paying for reviews, customers who left reviews for that seller will oft be investigated to see if their reviews were legitimate.

Although taking compensation for a review as a client is not illegal, it is nevertheless against Amazon's terms of service, and can get you lot into a lot of hot h2o with Amazon.

In some cases, goose egg will happen, just writing incentivized reviews opens your account up to the chance of being suspended or banned birthday. In some cases, fifty-fifty if your account is non suspended or banned, Amazon will remove any reviews you've written from that account, and ban you from writing whatsoever product reviews in the future, besides.

So, if you want to avoid getting in trouble with your customer account, always exist honest with your product reviews, and don't involve yourself in any shady pay-for-review type schemes.

Amazon has ways of knowing what you lot're up to fifty-fifty if the offer is handled through a third-party website, so it's e'er a good idea to stay on-the-level.

Is It Illegal To Requite A Disbelieve For A Review?

So now we've taken a look at Amazon's community guidelines and established that information technology is a bannable criminal offence to recoup users for positive reviews. Evidently, some sellers still choose to take this risk, but is this activity fifty-fifty legal?

This question is a bit complex, since Amazon operates in a number of different countries that all accept unlike laws about things similar copyright and exchange protection.

However, since Amazon is headquartered in the United States, it can more often than not be assumed that U.S. substitution laws use to all Amazon services.

Specifically, incentivized reviews can maybe violate New York Executive Law § 63(12), New York Full general Business Constabulary §§ 349 and 350, and the FTC Endorsement Guidelines.

To reply the question, yes, it is illegal to offer customers a discount, payment, or other bounty in exchange for a positive review. However, although it is counted as false advertising if you exercise not point the bounty, you can technically pay for reviews if you lot indicate that the review was compensated.

In other words, compensated reviews are only illegal if you do non bespeak that the reviewer was compensated.

If you're worried about breaking any laws, the best rule-of-thumb is to simply exist honest about your advertising. If you admittedly must pay for a positive review, make sure that those reading it volition know that it was compensated.

That way, y'all won't get charged with annihilation nasty such equally false advertisement.

Want to learn more about Amazon? Check out these related posts to learn can I use an Amazon gift card at Whole Foods and where can I use Amazon gift card besides Amazon

Decision…

Amazon does not allow any class of incentivized reviews. Offering discounts or gift cards in exchange for reviews tin get you account banned.

Customers who accept these gift cards for reviews tin can also land in hot water with Amazon. They can exist investigated and have their review privileges revoked.

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Source: https://answerbarn.com/amazon-gift-cards-in-exchange-for-reviews/

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